MADE FOR CONNECTION

In response to a nationwide decline in adult engagement with libraries, the TOP initiative reimagines the library as a vital resource for Topeka’s adults. Often seen as spaces for children or underserved residents, libraries are overlooked by adults who could greatly benefit from their offerings. TOP is designed to be humorous, relatable, and highly relevant, reconnecting adults with books and media that add real value to their lives.

CHALLENGE + SOLUTION
The challenge was to bridge the gap between the library’s resources and Topeka adults’ diverse lifestyles. TOP meets this need with three innovative deliverables: a series of downtown building projects that turn public spaces into library touchpoints; a pop-up Book Bar event that combines books, cocktails, and library card sign-ups in a lively, social atmosphere; and a digital vending machine kiosk offering convenient access to books and media in the community. Together, these elements make the library relevant, engaging, and practical for adults. With TOP, Topeka’s adults are invited to rediscover books and media that meaningfully inspire and enhance their lives, making the library an active and valuable partner in their everyday journeys.